Pelatihan Pembuatan Digital Marketing di Sosial Media untuk Rumah Makan dan Produk Lokal Desa Kertawangi

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Puspita Wulansari
Willy Sri Yuliandhari

Abstract

Purpose: The purpose of this community service is to follow up on the previous material, namely digital marketing for restaurants and local products in Kertawangi Village as a tourist village, where the target community is expected to make digital marketing on social media to be able to market their products more broadly, not only targeting the public tourists only. 


Methodology/approach: This training took place in the village of Kertawangi, Cisarua, West Bandung Regency, a form of community service that carried out is scientific training that provide added value to society.


Results/findings: As a result of this training, restaurant business actors can market their business using social media so that their business can be more willing than now.


Conclusion: This training received good feedback, namely 96.5% of participants gained knowledge and were willing to use it in their business.

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